Consumer ratings and the pricing of experience goods: hedonic regression analysis of beer prices

نویسندگان

  • Rachel A. Smith
  • C. Nicholas McKinney
  • Steven B. Caudill
  • Franklin G. Mixon
چکیده

This study fills a void in the literature by providing the first evaluation of the impact of consumer ratings on beer prices using hedonic methods. Our work is based on a dataset consisting of over 400 beers and includes information on calorie content, alcohol content, user rating, and style for each beer. Our results indicate that a 10-point increase in consumer rating is associated with about a $0.50 increase in the price of beer per unit.

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تاریخ انتشار 2016